LEADERSHIP
A global perspective.
An African foundation.
Leadership shaped by cross-cultural experience, entrepreneurial initiative and the ability to connect people and opportunity.
A life across borders.
A perspective without limits.
Mustafa Farag is an international business strategist and project manager with a diverse background spanning real estate, international trade and strategic development across Europe, Africa and the Middle East.
Born in Geneva in 1991 and of French-Sudanese heritage, Mustafa entered university in the United States before the age of 16. He studied Engineering Physics at the University of Nebraska at Omaha, balancing his academic pursuits with early experience in property management and investment alongside his family.
His career took him across Germany before he pursued defense and security technology studies in Austria, focusing on advanced technical systems and specialized engineering related to security infrastructure. He continued his training in Belgium while expanding into international trade, with a focus on precious metals and stones.
Raised in a diplomatic environment through his father’s career as a senior diplomat with ties to the United Nations, Mustafa gained early exposure to international affairs and institutional settings. He speaks French, English, Arabic, German and Spanish, and has developed local partnerships across Europe, Africa, the Gulf and Latin America.
Entrepreneurship across sectors
His entrepreneurial experience includes acquiring and renovating a Berlin restaurant, doubling its valuation within two years, and advising companies on international expansion and cross-border strategy. In 2022, he established an import-export firm in Senegal, followed by a role in Dubai’s real estate sector.
Strategy into execution
Mustafa serves as Project Manager at Saudi Crown in Saudi Arabia, leading initiatives across business development, stakeholder engagement and operational execution, contributing to the Kingdom’s strategic transformation and growth agenda.
Negotiation, public relations and cross-cultural fluency inform his approach to connecting markets, aligning interests and developing ventures with a long-term perspective.
Biographical information supplied by the founder. External roles are biographical context and do not imply endorsement of Taharka Gold by Saudi Crown, the United Nations or any government.
BUILDING WHAT COMES NEXT
